5 phases and 2 rules.
Alex Hormozi is a big name right now.
Deservedly so.
He offers a TON of FREE value to anyone looking to grow their business.
And your side hustle is your business.
Phase One: Make something
It’s really hard to create content if you don’t make anything.
The best content is journey documentation content.
Are you building software? A framework? A company?
It really doesn’t matter what you’re building, just that you’re building something you can showcase.
Phase Two: Post something consistently
An audience isn’t going to be built off haphazard posting.
So pick a frequency and roll with it. Once a week is your bare minimum.
But be warned, unless you’re in the top 1% of ‘people doing shit’…everyone else is showing up every single day, multiple times per day.
That’s your competition. No sense in pretending there isn’t any.
